Marketing

people in a meeting

How to Host a Successful Meeting

If it’s your first time hosting a meeting, you’re probably wondering where to start. Hosting a meeting can put pressure on you. Because after all, you want to ensure that everyone is accommodated and comfortable. Whether you’re preparing for a meeting with colleagues, a church meeting, or a simple neighborhood meeting, the tips we’re about …

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woman running a small business

Successful Marketing: Signs that Your Small Business Is Actually Doing Well

Marketing a small business is quite the challenge. You’re faced with the task of introducing your brand, making it stick, and converting traffic into sales. The limited resources you have, both in time and money, don’t leave you a lot of room for errors. This is why you must make every effort count by foolproofing …

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counting money

Learn to Manage Your Professional Finances

Financial literacy is a crucial part of starting an enterprise. Small business owners need strong skills in financial management. Learning how to manage your company’s finances will distribute your revenue to essential company expenses. Find ways to maximize your company’s budget. Credit card promos for small businesses can help you achieve your business goals. Like …

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Wasting Too Much Time at Work? Here’s How to Reclaim Lost Time

In the past years, many have dreamed about the idea of working from home: no more office drama, annoying boss or colleagues, and dispiriting hours of commutes. Nothing feels better about having some quiet time while working in a private, personal space right in your home. Fast forward to 2020, the COVID-19 pandemic has forced …

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Advice For Franchisees: 4 Strategies For Continuous Improvement

The franchise model provides an ideal business venture for entrepreneurs who have limited skills and experience in the business. When you buy a franchise, you are also paying for the brand name, the company’s business model, the existing systems in place, marketing, and other things that you would otherwise have to build yourself if you …

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convenience store concept

Investing in Unmanned Stores/Why You Should Invest in Unmanned Sores

Modern technology such as robotics has changed the way people do business. When they were first introduced, robots were used in manufacturing firms such as car companies to speed up the manufacture of products to meet growing demands from prospective customers. Now, the use of robots is no longer limited to making more products. They …

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Customer Experience Management

Create Meaningful Interactions: Trends in Customer Experience Management

A marketing term has turned the marketing industry on its head in the last decade like no other. Customer experience (CX) in the digital age is ever-evolving, and as a result, marketers must be attentive to customer experience trends to stay up. Helping customers and making them happy is of primary importance to almost 55% …

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Business Marketing: Advertise Through Merchandise

Marketing and advertising costs take up a large chunk of the budget of businesses. These days, the expenditure covers both digital advertising and media advertising offline. Statista forecasts that the total digital advertising spending in the United States will reach $171 billion in 2021, while $175.9 billion will be spent on media advertising offline. There …

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