Marketing

a conveyor belt

Automation in Industry: New Developments

To be competitive, industrial companies must adopt Industry 4.0 or the Industrial Internet of Things (IIOT) in smart factories. This essentially means the automation of manufacturing processes through the use of digital technology. According to PRNewswire, the size of the industrial control & factory automation market in 2021 is $133.1 billion. It is expected to …

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selling a house

Selling and Marketing: How You Can Sell More

Obviously, selling is a trade in which goods or services are exchanged for currency. But for the purposes of this article, and in marketing in general, selling something means selling the idea that clients need your product. It’s not just when they’re physically buying the product; it should begin once they’ve started “wanting” the product. …

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man making food

Starting a Food Business in the Pandemic and Overcoming Challenges

Business owners in different parts of the world have suffered because of the adverse effects brought by the coronavirus pandemic. This is especially true for those who are part of the food business. Restaurants, bakeries, and other food businesses were forced to temporarily stop their operations because of the strict health protocols. Others ended up …

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sustainability

Sustainability Is the Name of the Game in the Business Sector

We are now entering a decade of tremendous uncertainty. The window of opportunity to build a sustainable society, one in which people worldwide can live meaningful lives on a healthy planet, seems to be closing faster than ever. The possibilities and technical advancements at our disposal promise that many futures are available to us, and …

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people in a meeting

How to Host a Successful Meeting

If it’s your first time hosting a meeting, you’re probably wondering where to start. Hosting a meeting can put pressure on you. Because after all, you want to ensure that everyone is accommodated and comfortable. Whether you’re preparing for a meeting with colleagues, a church meeting, or a simple neighborhood meeting, the tips we’re about …

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